Focus on the keywords that matter most for your brand, align this with what you know about how your audience searches (and what they are searching for) then incorporate them…
Search Engine Optimization
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SEO tip: Set-up and use Google Search Console. To find out, among other things, what keywords your site is ranking for and which other sites are linking to yours.
Have other websites link to your site. This is really important, when it comes to SEO. The big thing is, that it’s not something you can necessarily control. Other than…
Google now offers a free version of Data Studio for individuals and smaller teams. Data Studio lets you connect to all your marketing data and turn that data into beautiful,…
When thinking “SEO friendly”, you must also think “Keywords”. After all, how do users search for content on the web? They type keywords into search engines. Before you begin writing content for…
The rate at which search engine spiders crawl your site is in part determined by how frequently the content of your pages change. With this in mind, you may want…
As well as receiving links from others, it is also important to link to relevant sites when appropriate. One of Google’s more mature algorithms, Hilltop, lets the search engine know…
Optimize your images for better search rankings. Optimizing your images reduces your bounce rate, improves your site’s performance, and generates more traffic from image-based search engines like Google Image Search.
Having duplicate content on your website can possibly reduce your search engine ranking. Duplicate content should not be more than 10% on the site. You need to check for duplicate…
Link building isn’t just one way to increase your search rank; without it, it’s nearly impossible to see substantial gains. There are two main things Google takes into consideration when…