You’ll want to pick a profile picture that will be easy for your potential fans to recognize. This could be anything from a company logo for a big brand to…
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Facebook is trying to encourage cross-platform usage and is rewarding Pages which do so. Try to cross-promote on Facebook and Instagram wherever possible. Facebook has been pushing very hard in…
Twitter tips for business: Lose a few characters. 140 characters is the technical limit on Twitter, but try to keep your tweeting to 125 or less. Short, punchy tweets will…
Don’t be afraid to post the same thing more than once. Some sites like Twitter, it’s highly recommended to post the same article or content at different times of the…
For smaller companies looking to expand the reach and impact of social media without spending a ton of money, you use their current employees to spread their social media presence….
Use video, audio and text as a way to cover your subject. People share all kinds of media on the web; don’t restrict them to just text-based content. Create videos…
Google My Business is a simple feature, but it’s very effective. When somebody Googles your company, the first thing they’ll see on the top right-hand side of the search page…
What does the bounce rate on your website mean? The bounce rate is the percentage of people who land on a certain page of your website and then leave your…
Basic graphic design tips for social media.
Why is Pinterest is important for your business? Pinterest is a website (and app) for photo sharing. There are theme-based boards and collections in which your own Pins can be…